A Successful Partnership
“A lot of people mistakenly think that
because a small percentage of people
achieve financial success, the odds
of success are low. The truth is if you
are following the example of the top
3 percent of leaders, you should have
more than a 90 percent chance of
success. All you need to do is find out
what successful people are doing.”

Holan Nakata’s mother passed
away from cancer when he was
14 years old. This compelled him to
seek knowledge in health and wellness
from an early age. When he began to
build his dōTERRA business, he knew
how to share the oils with others who
were seeking relief from their struggles.
He addressed their needs through
education. He says, “Knowing your
options can help you make a better
decision in tackling your problems.
Essential oils are a viable solution and a
step in the right direction. “

“The oils give hope,” Holan says. “They
have done amazing things in people’s
lives. It’s a matter of getting to know
each person and reaching out to all
their needs—physical and emotional.
That’s why I enjoy sharing the oils.”
Before dōTERRA, Holan owned a phone
store but knew it wasn’t something he
wanted to do for the rest of his life. His
business soon peaked. This made him
realize that he wanted more freedom
with his time than the store could

provide. It was then that he decided
to devote more time to building a
dōTERRA business. Since then, he has
enjoyed being able to make a career
out of something he is passionate
about and that he can build together
with his wife Cassy.
Holan says Cassy is able to add to the
business by supporting him, teaching
classes, and connecting with the women
on his team in a way he cannot. Though
she wasn’t completely sold on the
business at first, she soon became more
involved after realizing that becoming a
leader could help her serve others
better. She says, “I knew I would have to
be a better support for Holan. I loved
working with him so much that I wanted
to always be onboard.” Recently, Cassy
has embraced stepping into a leadership
role along with Holan. He says, “We
really have an equal partnership in terms
of what we contribute to this business.”
The Nakata’s partnership with each
other is reflected in the partnership
they have with their team. Holan says,
“The people on our team are not
coworkers. They are not employees.
They are business partners. To me they
are like family. As a leader, I need to be
the person people can see themselves
becoming. I need to be on the front
lines, showing them the way. I don’t
have to do everything for them, but
when it counts most, I need to be there
to guide them.”

“If you want to give of your love, see
others succeed, and be able to pave the
way to a better future—this is the route
for you.” –Cassy